One of the most overlooked spaces of the home: the laundry room.
It’s not always glamorous. It may not have crown molding or quartz counters. And no one walks into an open house and says, “Wow, look at that washer.” But you know what it does do? It sells peace of mind. Cleanliness. Organization. Ease. And in 2025, those feelings are exactly what today’s buyers crave. Most sellers leave their laundry room either untouched or utilize it as a catch-all, both of which damage the experience of a potential buyer walking through the home. Let’s get into it.
Why Laundry Rooms Matter
As we know, buyers aren’t just buying square footage—they’re buying lifestyle upgrades. That includes how a space makes them feel about their daily routines and accomplishments. Creating a space where a potential buyer feels not only empowered but inspired by a room like the laundry room is what builds a connection to the home. It’s not just where you fold towels. It’s where the future version of the buyer keeps their life together. That’s the feeling we aim to spark.
Let’s talk strategy.
The 5 Principles of Staging a Laundry Room
1. Decluttering = Elevating the Space
This is rule number one, always. But in a laundry room—where clutter thrives—it’s essential. Giving the buyer a sense of reversal to the average feel of the laundry room is essential to a good impression. A little goes a long way.
Things to remove:
- Detergent bottles
- Mismatched baskets
- Lint traps and dryer sheets (even if they’re useful)
Then we bring in intentional pieces that support the story. Think: a woven basket with crisply folded towels and a bottle of natural detergent in a refillable glass jar.
Boom—utility turns into design.
2. Clean = Close-Up Ready

The laundry room is where clean happens. It better be immaculate. Remove lint and dust bunnies from the floor, give all the surfaces a good wipe down, spray with an odor remover, and make sure all the dirty clothes are put away. If you have a laundry basket in your laundry room for show, it should be emptied.
One of our best professional home staging tips to make your laundry room smell amazing? We put a few neatly folded towels on a shelf in your laundry room, and place scented dryer sheets between each towel to give your entire laundry room that “fresh load of laundry” smell. Works like a charm.
3. Style Like a Spa
Don’t laugh—your washer and dryer can serve wellness vibes.
We add:
- Rolled white towels (hotel style)
- A small plant or sprig of eucalyptus
- Neutral-toned bottles or baskets
- A framed print that says “Laundry Co.” or something quietly cheeky
These small touches create a moment buyers don’t expect—and that’s what makes them memorable.
4. Lighting is Luxury
Most laundry rooms are dim and forgotten. But we flip the switch.
If there’s a window? We let in the light.
If it’s dark? We bring in a stylish lamp or upgrade the existing bulb with a soft daylight glow. Buyers need to see the space and feel like it’s somewhere they wouldn’t dread spending time.

Another way to maximize light and the feeling of cleanliness in your laundry room is to paint the walls with a fresh coat of paint. Choosing a light color — ideally white — will instantly make the entire space feel larger, cleaner, and more organized.
5. Make It Feel Like a Room, Not a Utility Closet
One of the biggest mistakes sellers make? Treating the laundry room like an afterthought. Our job is to make it feel like a home-tour destination—even if it’s tiny.
We style laundry zones like they belong in a magazine. A basket, a small bench, even a hanging peg for a chore coat. Suddenly, the mundane becomes part of the fantasy. In a competitive market, you can’t afford to overlook the functional spaces. When done right, they become the emotional anchors that set your listing apart.
Click here for even more tips on laundry room design.
Want Some Help? What We Do for You
When you hire The Staging Company, we don’t just stage the main rooms. Our Home Story Method was created to ensure every space has the option to tell a story buyers want to step into—including the laundry room.
Here’s what we bring to the table:
- Custom styling with greenery, books, bottles, and prints
- Lighting adjustments
- A polished, photo-ready look
If you live in Texas or Florida, contact our professional staging team to get your laundry room (and all the other spaces in your house!) ready for buyers, so you can sell your home for more money quickly. Learn more about our home staging services for more information!
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